Jerome's Furniture is a trusted furniture resource in Southern California for almost 60 years. Typically known for their low prices, Jerome’s was looking to shift their focus to the premium mattress segment. In addition to educating the consumer at the point-of-purchase, they also wanted to make the purchasing process a personal, and relaxing, experience.
Using the designs provided — which included soothing colors, patterns and graphics, along with a step-by-step process for purchasing the right mattress — VGS created, manufactured and installed beautiful, high-quality display elements. Pieces included wall graphics, mattress footers, overhead banners, freestanding signage and a custom octagonal showpiece, all with a Zen feel.